The Visible Expert Podcast
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The Visible Expert Podcast
How do some experts rise from relative obscurity to national or even international prominence? Most are ordinary people who built their reputations over time. We call these individuals, “Visible Experts.” Join Kelly Waffle of Hinge Marketing as he interviews a wide range of Visible Experts (B2B...
Episoade Recente
34 episoade
Jay Harrington - Helping Lawyers Become Thought Leaders
Jay Harrington is President of Harrington Communications. He is a Lawyer, Author, Consultant, and Coach. Jay helps lawyers become thought leaders and...

Michael Zipursky, CEO of Consulting Success® and Best-Selling Author of Consulting Advice Books
In this episode, Michael Zipursky, consultant to consultants, shares his thoughts on becoming a Visible Expert℠ (a recognized and followed industry or...

Enoch Sears, AIA--Founder of the Business of Architecture consultancy
In this episode, Enoch Sears, AIA, shares his thoughts on becoming a Visible Expert℠ (a recognized and followed industry or topic subject matter expe...

Barbara Mitchell--Author of "They Did What?," "The Big Book of HR," and other best-selling books
Barbara Mitchell is an author, speaker, career coach, and consultant to small- and mid-sized organizations. She has authored or co-authored many books...

Erik Kostelnik - Founder and CEO of Postal.IO
Erik is currently the Founder and CEO of Postal.IO. He has built and scaled revenue models for companies that were eventually acquired by Twitter, Vi...

Cornelia Gamlem - Award-winning Author, Speaker, Consultant, and HR & Management Expert
Cornelia is also Founder and President of the GEMS Group Ltd., a management consulting practice that helps a wide range of clients with issues related...

Rhondalynn Korolak - Author of Pricing Value, Lawyer, Chartered Accountant & Business Coach
Rhondalynn is a an expert on cash flow, pricing value and advisory practices. She is the managing director of businest® and a best-selling author of "...

Rachel Fisch - Product Evangelist, Accountant Channel at Sage
Prior to Sage, Rachel was the National Bookkeeping Lead at Deloitte Canada. Rachel also ran her own practice for many years where she showed her clien...

Daniel Faggella - CEO, Founder, and Head of Research at Emerj
Daniel helps leaders in finance, government and global industries cut through the artificial intelligence hype, leverage proven best-practices, and ma...

Keenan - Author | CEO A Sales Guy | Keynote Speaker | Award Winning Blogger
“I couldn’t give two sh*ts about experience, I want expertise”
To kick off Season 2, John and Kelly interview Keenan, CEO of A Sales Guy; Keynot...

Daniel Burrus — Author, speaker, technology futurist & innovation expert
Daniel Burrus shares his journey to becoming a Visible Expert, and offers insight on using analytics to anticipate growth and business challenges befo...

Andrew Filev - Founder & CEO of Wrike
Andrew created the software category of collaborative work management after founding Wrike in 2006.

John Englander - Oceanographer, Consultant & Leading Expert on Sea Level Rise
John Englander believes humanity is faced with three distinct challenges when it comes to climate change:
1. Slow warming by reducing gr...

Evan Kirstel - B2B Social Media & Digital Expert
When it comes to digital transformation, there's fear of the unknown and comfort in the status quo.
Leaders should go within in the organizatio...

Lee Frederiksen, Ph.D. - Author, Speaker, Managing Partner of Hinge
With a Ph.D. in Behavioral Psychology, Lee left a tenured professorship to lead the Organizational Consulting Practice at one of the ‘Big 8’ accountin...

Chris Mercer - CEO of Mercer Capital, Author & Speaker
Chris is an expert on valuation-related topics, author eight books and frequently speaks on business valuation issues.
In the interview, Chris s...

Henry Schuck - CEO & Founder at DiscoverOrg + ZoomInfo
Henry shares his story of being broke in college, working in sales intelligence to becoming the founder of a data-centric tech startup success. Henry...

Scott McKain - ICONIC Author & Speaker
To become iconic, you have to establish a reservoir of goodwill in the marketplace. There are 5 factors of iconic performance:
1) Play offense 2...

David C. Baker - Author of "The Business of Expertise", Advisor & Podcast Host
The expert on being an expert, David C. Baker speaks about what it takes to establish and maintain expertise in the professional services marketplace,...

How can experts engage their digital audience?
With a gap in regular interview schedule, Austin McNair joins John Tyreman to discuss various ways subject-matter experts and marketers can engage the...

Vinay Bhagat - Founder & CEO of TrustRadius
Vinay Bhagat is a successful founder & CEO with experience growing a business to $100 million and 450 employees from the ground up.
Key notes fr...

Anthony Fasano - Author, Speaker & Executive Coach for Engineers
Anthony offers actionable advice on how engineers and other professionals can build the skills they need to advance their careers and become leaders w...

Mike Schultz - President of RAIN Group, Author & Keynote Speaker
Mike's in-depth research into B2B and professional services sales is unparalleled in today's marketplace. On this episode he shares insights into what...

Dr. Tracy Fanara aka "Inspector Planet" - Environmental Engineer & Communications Expert
Dr. Tracy Fanara, aka Inspector Planet, is a passionate environmental engineer fighting to extend humanity's time on earth.
With appearances on...

Mark Schaefer - Keynote Speaker, Author of Marketing Rebellion
Marketing is changing and marketers need to wake up. Two-thirds of your marketing happens without you. The buyers are in control, and they demand resp...

Michael Brenner - CEO of Marketing Insider Group, Keynote Speaker, Author
Michael Brenner knows digital marketing. He provides interesting thoughts on artificial intelligence (AI), employee activation, and why he wants to ki...

Joe Pulizzi - Founder of Content Marketing Institute and The Orange Effect Foundation
In our chat with Joe, we talked about the Cleveland Browns, content marketing, Star Wars, his Orange Effect Foundation and much much more.

Scott Brinker - VP Platform Ecosystem at HubSpot & Program Chair of MarTech
On this episode, Scott Brinker joins the show to talk about his journey to becoming a Visible Expert in the marketing technology (MarTech) space.

Rand Fishkin - Wizard of Moz, Founder of SparkToro, author of "Lost and Founder"
On this episode, Rand shares the ups and downs of his journey to becoming a Visible Expert. He also gives some advice on how marketers can tell better...

Ahmad Munawar - Creator of the 90 Day Pipeline
On this episode we sat down with Ahmad Munawar, creator of the 90 Day Pipeline, fellow podcaster, and friend of Hinge.
We asked what advice he w...

Mark Amtower - Preeminent GovCon Marketing & LinkedIn Advisor
In this episode, Lee Frederiksen sits down with Mark Amtower of Federal News Radio to discuss his journey to becoming a preeminent marketing and Linke...

What High-Growth Firms do Differently with Lee Frederiksen
In this episode, Lee Frederiksen and John Tyreman review the 2019 High Growth Study and the 5 hallmarks of high-growth firms.
L...

Meet the Hosts: John Tyreman & Kelly Waffle
In this episode, John and Kelly introduce themselves and talk about each of their backgrounds, what to expect in future episodes, and some of their in...

Andy Crestodina - Cofounder and Strategic Director of Orbit Media Studios
In this episode, John and Kelly sit down with Andy Crestodina from Orbit Media Studios to talk about his Visible Expert journey.
We spoke about...