The CPG Guys
Detalii Canal
The CPG Guys
CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
Episoade Recente
576 episoadeThe Shifting Consumer Dynamics with NielsenIQ's Marta Bowles
The CPG Guys are joined in this episode by Marta Bowles, Chief Communications Officer and Global Marketing Centers of Excellence at NielsenIQ. This co...
What's In-Store for Retail Media Networks with Stratacache's Chris Riegel
The CPG Guys are joined by Chris Riegel CEO of STRATACACHE with retail solutions that allow them to be partners in creating an in-store evolution, fi...
2025 Review and 2026 Preview with RBC Capital's Nik Modi
The CPG Guys are joined in this episode by returning guest Nik Modi, Co-Head of Global Consumer & Retail Research at RBC Capital Markets for a 2025 re...
Live from Amazon Accelerate With The Happy Start’s Jerry Tsai & Phillip Guerra
The CPG Guys are joined in this episode by Jerry Tsai and Phillip Guerra, co-founders of The Happy Start, manufacturer of award-winning baby products...
Live from Amazon Accelerate with Plant Therapy's Chris Jones
The CPG Guys are joined in this episode by Chris Jones, Founder & CEO of Plant Therapy, your shortcut to wellness, transforming ordinary rituals into...
Small Business-Retailer Partnerships with GlobalData Retail's Neil Saunders
The CPG Guys are joined in this episode by Neil Saunders, Manging Director & Retail Analyst at GlobalData Retail.
Follow Neil on LinkedIn at: ht...
Fresh Affordable Food for America’s Communities With Dollar General’s Allen Warch
The CPG Guys are joined in this episode by Allen Warch, VP Food & Fresh Merchandising at Dollar General.
Follow Allen on LinkedIn at: https://ww...
Commerce Riff with Sri & PVSB - December 23, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Fitness Marketing with Crunch Fitness’ Chad Waetzig
The CPG Guys are joined in this episode by Chad Waetzig, CMO at Crunch Fitness and Justin Bajan, co-founder of Familiar Creatures, a creative agency,<...
Culture of Values with Dollar General's Angela Martin
The CPG Guys are joined in this episode by Angela Martin, VP of Customer Insights & Branding at Dollar General. With approximately 20,000 stores, they...
Commerce Riff with Sri & PVSB - December 16, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Best in Class Performance Marketing with Ibotta’s Bryan Leach
The CPG Guys are joined in this episode by Bryan Leach, the Founder & CEO of Ibotta, a performance marketing platform allowing brands to deliver digit...
Exceptional Customer Engagement with Kellanova’s Joe Mueller
The CPG Guys are joined in this episode by Joe Mueller, VP of Industry & Customer Relations at Kellanova.
Follow Joe on LinkedIn at: https://www...
Live from unBoxed 2025 with Amazon’s Wayne Purboo
The CPG Guys are joined in this episode by Wayne Purboo, VP of Video Advertising at Amazon Ads.
This episode was recorded at Amazon unBoxed 2025...
Commerce Riff with Sri & PVSB - December 9, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
2025 Review and 2026 Predictions with NielsenIQ's Sherry Frey, Anna Mayo, Chris Costagli & Andrea Binder
The CPG Guys are joined in this episode by Nielsen IQ's Sherry Frey - VP Total Wellness, Anna Mayo - VP Beauty Vertical, Chris Costagli - VP Food & Be...
Live from Amazon Accelerate with Amazon’s Wain Yu
The CPG Guys are joined in this episode by Wain Yu, GM/Director of Buy With Prime & Multi-Channel Fulfillment at Amazon.
Follow Wain on LinkedIn...
Commerce Riff with Sri & PVSB - December 2, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Discovery Commerce with TikTok’s Mike Westgate
The CPG Guys are joined in this episode by Mike Westgate, Vertical Director of Enterprise Food, Beverage & Alcohol Advertising at TikTok
Follow...
Mobile Commerce Media with Uber Advertising’s Kristi Argyilan
The CPG Guys are joined in this episode by Kristi Argyilan, Global Head of Advertising at Uber.
Follow Kristi on LinkedIn at: https://www.linked...
Commerce Riff with Sri & PVSB - November 25, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Analyzing Omnichannel Success with Kellanova's Mike McCune & Maggie Gilliam Hoy
The CPG Guys are joined in this episode by Kellanova's Mike McCune, Sr. Dir Sr. Director of Integrated Commercial Analytics & Maggie Gilliam Hoy, Sr....
Daily Gut Health Done Better with Supergut’s Tracey Halama
The CPG Guys are joined in this episode by Tracey Halama, CEO of Supergut which produces clinically-validated solutions that transform your life throu...
Commerce Riff with Sri & PVSB - November 18, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
CPG Guys Website: http://CPGguys.com
FMCG G...
Inspiring Brand Growth with Walmart Data Ventures’ Mark Hardy
The CPG Guys are joined in this episode by Mark Hardy, SVP of Walmart Data Ventures which unlocks the full value of Walmart’s first-party data, delive...
Amazon unBoxed 2025 Recap with Skai’s Jeff Cohen
The CPG Guys are joined in this episode by Jeff Cohen, Chief Business Development Officer at Skai.
Sri, PVSB and Jeff recap the major announceme...
Commerce Riff with Sri & PVSB - November 11, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
CPG Guys Website: http://CPGguys.com
FMCG G...
A Culture of Innovation with PepsiCo's Mike Del Pozzo
The CPG Guys are joined in this episode by Mike Del Pozzo, President of North America Commercial & Customer at PepsiCo, food & beverage manufacturer o...
Scaled National Growth with Dollar General Media Network's GM Austin Leonard
The CPG Guys are joined in this episode by Austin Leonard, VP/GM of the Dollar General Media network. His background in advertising and audience build...
Commerce Riff with Sri & PVSB - November 4, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
CPG Guys Website: http://CPGguys.com
FMCG G...
Collective Growth with Albertsons Media Collective’s Brian Monahan
The CPG Guys are joined in this episode by Brian Monaghan, SVP/Head of Albertsons Media Collective, the retail media division of the Albertsons Compan...
Halloween Happiness with Mars Wrigley's Tim LeBel
The CPG Guys are joined in this special Halloween episode by Tim LeBel, Chief Halloween Officer and President of US Sales at Mars Wrigley,
Follo...
Commerce Riff with Sri & PVSB - October 28, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
CPG Guys Website: http://CPGguys.com
FMCG G...
Enterprise Business Services with Walmart's Dave Glick
The CPG Guys are joined in this episode by Dave Glick, SVP of Enterprise Business Services at Walmart.
Follow Dave on LinkedIn at: https://www.l...
Retail Experience Network with Sam's Club's Harvey Ma
The CPG Guys are joined in this episode by Harvey Ma, VP/GM of Sam's Club MAP, the club format's retail media division.
Follow Harvey on LinkedI...
Commerce Riff with Sri & PVSB - October 21, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
CPG Guys Website: http://CPGguys.com
FMCG Gu...
LIVE from Groceryshop '25 with tcc's Rick Swinkels
The CPG Guys are joined in this episode by Rick Swinkels, CEO of TCC, which creates high participation, high engagement loyalty campaigns and platform...
Integrated Marketing Experiences with Coca-Cola’s Robin Kendric Triplett
The CPG Guys are joined in this episode by Robin Kendric Triplett, VP of Integrated Marketing Exereinces at The Coca-Cola Company.
Follow Robin...
Commerce Riff with Sri & PVSB - October 14, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
CPG Guys Website: http://CPGguys.com
FMCG Gu...
Omnichannel Merchandising in the Digital Age with CVS Health's Zach Dennett
The CPG Guys are joined in this episode by Zach Dennett, VP Merchandising for Consumer Health and Wellness, and Supplemental Benefits at CVS Pharmacy,...